Nonfiction, Phil Rosette
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Phil Rosette has written several recent articles about authors and genres for his antiquarian bookstore, Birchwood Books.  A few of those are repeated here. 

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Rosette has written for several business publications through Group 41 Online Marketing, an advertising and marketing firm based in Greater Detroit.  Some of those articles have appeared in the United States Chambers of Commerce Newsletter and in Michigan Technology News.  Phil has been a writer and a presenter for Automation Alley and the Troy Chamber for both virtual and real-world marketing seminars.  

 Dry as toast! Then there’s the writing that pays most of his bills; ad copy for online search engines.  Welcome to the “Literary WWF” - that’s Word Wrestling Federation - where tight copy wears brass knuckles.  That’s copy writing - not to be confused with copyrighting; a profession practiced by men in dark in suits. Copy writing, the two-word version, is a world in which entire ads are killed over a comma, where plurality is a double-agent, where acronyms have to sail the seven languages, or else drown.  I won’t bore you with any of that stuff here.  Those needing to employ such copy services should contact Group 41.  Those wishing to learn more can purchase a copy of up upcoming book on the subject of search engine optimization, Romancing the Robots.

Now, read on - with pleasure!
-P
The Case Of The Missing Author. Who was the first Carolyn Keene, and why didn’t the author ever do book signings?  The answers are both simple and complicated. Simple in that ghost writers of that era were sworn to secrecy, and so to appear at a signing would be a violation of their contracts. Paychecks and black lists were closely tied with who toed the line. The more complicated answer lies with the series creator himself, Mr. Edward Stratemeyer, who, along with his daughters, kept the secret to themselves for nearly half a century...  Read On.
  Currently I am working on Romancing the Robots, an Open Source Manual for Search Engine Optimization. 
Romancing the Robots (RtR) is my first nonfiction book which I hope to have completed in early 2010.  It will be available in trade edition paperback as well as on Kindle, although I do not have a publisher as yet.  RtR is about how to design, build, maintain and optimize a business website for today’s internet.  It written first and foremost for the business owner to be able to understand - along with their website designer team - what search engine robots are looking for when considering which website to list first under specific keyword terms. Find out more here.. 
  Edgar Rice Burroughs was most famous for his Tarzan works. The popular series about a boy raised by apes deep in the heart of Africa wasn’t his only work, or even his only series of works. ERB wrote 26 Tarzan adventures (22 were published before his death in 1950) before the jungle man went on to have a life in the funny papers and comic books that runs to this day. Twenty-six Tarzan stories represent only about one-third of the novels published under his real name, but Edgar Rice Burroughs wasn’t his only pen name.  What was ERB’s first pseudonym, and why didn’t he ever write under that name again?.... Read On.
The American Western. Last time, we asked if you knew what the common thread was that carried through every book written about the American West.  It really wasn’t much of challenge after our hint; “They died with their boots on.”  Truth be told, the American West was opened by brute force. Shot open, with guns; that’s the common thread.. They may have traded beads to get Manhattan, but they traded lead to get Missouri, and guns were a major player in every western written. From Lewis and Clark’s first expedition 200 years ago, to the winners of today’s Golden Spur Award, the gun has never been far from page one...   Read On.
Frost’s Quarrel with the World. Robert Frost’s epitaph reads, “I had a lover’s quarrel with the world,” and according to Paul F. Kisak’s 2002 Unique Perspective on the poet laureate, this epitaph was first penned in 1942 as a verse in the poem, “The Lesson for Today.” The entire verse reads: “And were an epitaph to be my story I'd have a short one ready for my own. I would have written of me on my stone: I had a lover's quarrel with the world.” It was also used in the title of the 1963 documentary about his life. When Frost was interviewed for this Academy Award-winning film by Shirley Clarke, a film in which he played himself, Frost admitted that he thought about changing it. In the film, Frost says, "I thought of modifying that, and saying I had my lover's quarrels, plural, with the world, but I make that one sustained quarrel all my life . . . It's a long sustained quarrel..."  Read On.
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