Rosette has written for several business publications through Group 41 Online Marketing, an advertising and marketing firm based in Greater Detroit. Some of those articles have appeared in the United States Chambers of Commerce Newsletter and in Michigan Technology News. Phil has been a writer and a presenter for Automation Alley and the Troy Chamber for both virtual and real-world marketing seminars.
Dry as toast! Then there’s the writing that pays most of his bills; ad copy for online search engines. Welcome to the “Literary WWF” - that’s WordWrestling Federation - where tight copy wears brass knuckles. That’s copy writing - not to be confused with copyrighting; a profession practiced by sharks in suits, btw. Copy writing, the two-word version, is a world in which entire ads are killed over a comma, where plurality is a double-agent, where acronyms have to sail the seven languages or else drown. I won’t bore you with any of that stuff here. Those needing to employ such copy services should contact Group 41.
Read on - with pleasure!-P